| 題名: | 亞洲航空之商業競爭分析 |
| 其他題名: | Analyzing Air Asia in Business Competition Era |
| 作者: | 章培韻 楊肅輝 鄒聲偉 洪珮珊 胡志強 |
| 關鍵字: | AirAsia low cost carrier web design business model strategy |
| 系所/單位: | 國際貿易學系, 商學院 |
| 摘要: | In its dynamic and competitive environment, Air Asia has reaped great benefit by applying low cost advantage in its business model. By the combination of technology advancement in its selling and marketing strategy and also strong recognition of various languages used by its world customers, AirAsia has successfully developed its business into a widely known best performance company in Southeast Asia airlines industry. |
| 日期: | 2010-01-18T19:02:02Z |
| 學年度: | 98學年度第一學期 |
| 開課老師: | 黃焜煌 |
| 課程名稱: | 電子商務 |
| 系所: | 國際貿易學系, 商學院 |
| 分類: | 商098學年度 |
文件中的檔案：
| 檔案 | 描述 | 大小 | 格式 | |
|---|---|---|---|---|
| M980005798101.pdf | 373.21 kB | Adobe PDF | 檢視/開啟 |
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